Must Have Tech to Increase Selling During Pandemic

Agents share what marketing tools and technology they are using to help them sell during COVID-19.

Homebot – Paying $30.00 a month using the seller side, Valerie Garcia is seeing 7-12 emails back per month. This app is an AVA report that Garcia uses as a wealth management software for clients.

Facebook and Instagram Ads – Running a social media ad or survey is bringing one agent 50-100 leads for just $500. Utilize this time to build your social media platform while reaching prospective clients who are searching online.

Newsletters – One agency is sending out 2,000 e-newsletters a month with personal website links. Investing in email marketing can help keep you in touch with clients while face to face talking is difficult.

Postcards – Joe Manning is having success sending postcards, costing $1 a piece. Giving clients a tangible item with your information on it will go a long way right now. Manning currently has 4 listings from doubling down on his efforts to reach prospective clients.

YouTube – Roger is putting most of his effort into building his YouTube channel. YouTube has been his primary source of leads for years. He uses “Jack The Real Estate Dog” who is his goldendoodle to share a personal touch.

RealMarketing – Canada based agents can use RealMarketing, a platform that helps mass produce brochures and sends them to clients via postal mail. Charging about $1.50/piece, one agent is seeing 90% of her business coming from the brochures right now.

Video Text Message – Video text messages have always been a great way to generate leads, but it’s working now more than ever. People are excited to see faces and hear from others during social distancing. Don’t be scared to reach out.

Streamyard – At $20/month for their basic package, Streamyard can help build your video presence online. Todd Shae is using this service, and it’s greatly improving his lead prospects during the pandemic.